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Operators are wasting millions and taking too long to install applications, claims telecoms analyst
Pull your fingers out
It's a big ASC
They could do it in less than half the time. Think of the millions they'd save
The biggest problem with intelligent networks is that they%u2019re pretty dumb, alleges Patrick Fitzgerald. This means it takes the telecoms operators far too long install new applications on the thier networks, and costs them tens of millions of dollars more than it should do.
If it takes 18 months, as Fitzgerald insists, for a telecom operator to install an facilty for offering 0800 numbers, voice messages and pre-paid calls, then surely they’re the ones who are pretty dumb. Wouldn’t it help if they made their engineers work a bit harder?Not so, insists Fitzgerald, the marketing VP of AppTrigger, which claims it can shorten the process by a year, and slash costs by tens of millions.
How do they do that?
Fitzgerald explains, using pasta-based metaphors. “Originally in telecoms, everything was done in the switch. But then along came intelligent networks, which were going ot make everything easier, because you could seperate out the application from the switches,” he esays. The problem is, the intelligent network applications were proprietary stovepipes. Connecting up propreitary applications leads to a sort of spahgetti arrangement which makes provisioning applications for IMS networks incredibly fiddly.
The problem for telcos is they’ll have spent millions on applications that run on the old network architectures. So they can’t just write them off.
This is where AppTrigger’s Application Session Controller earns its money. It takes old applications and repurposes them for nee networks. It also makes new applications work with the old network infrastructure. And best of all it speeds up the process of network provision by 40 per cent.
“What used to take 18 months can be gone in 6 months now,” claims Fitzgerald.
How do they do this? Click here
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Paul Cronin, Apptrigger
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